Storing such critical information about the customers is highly vulnerable and prone to various cyber-attacks. This data needs to be efficiently managed and protected. The bright side is that, the various organizations are able to serve you better, provide personalized offers, speed up the processes and transactions, etc.
![splunk enterprise security features splunk enterprise security features](https://threatconnect.com/wp-content/uploads/3-22-pic-2.png)
Incorporating these insights, the business is able to serve you better, and the Serve-Analyze-Improve cycle is completed.Ĭollecting and storing such massive amount of data is a two sided coin.
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This data is bread and butter for Data Analysts, who analyze this humongous volume and provide valuable insights to business. Entering a supermarket and buying an item, going out for dinner, withdrawing money from an ATM, booking or even enquiring about a flight for home, taking a batch of prescription medicines, etc., generate data which is stacked in some mainframe around the corner. This data is not only generated from your clicks over the social media, but also from various other activities. A huge volume exists for each and every individual present in this world. In today’s world, data is generated at an exponential rate. This technical synonym of information is a major contributor in curing diseases, construction of wonders, have made travelling and transportation efficient and safe, eased the management of financial services, and even for the personalized advertisements, you see over the internet.
![splunk enterprise security features splunk enterprise security features](https://i.ytimg.com/vi/jq0wzH84EQI/maxresdefault.jpg)
Irrespective of the kind of industry, work or interest, everyone is aware of the impact of the word “ Data”. The advancement in IT has made the world spin faster.